Saturday, September 8, 2018


email marketing

What is email marketing? 

E-mail usage is a commercial message using email using e-mail, usually marketing email to a group of people. In its broadest sense, e-mail marketing can be considered to every email sent to each potential or current customer. It usually means sending ads, business requests, or using email to sell or donate donations, and building loyalty, trust, or brand consciousness. Marketing emails can be sent to a purchased lead list or an existing customer database. The term usually promotes customer loyalty and e-business to send email messages with the purpose of increasing merchant relationship with existing or previous customers, buy immediate purchases from existing customers and third-party advertisements. Encourages to convince you to share it.

Email Marketing Can Be Personalized

The special group of users can be targeted or even individuals. For example, on the customer's birthday business and/or services offer special issues to individual customers, email marketing is an example of personalization. (A restaurant may probably offer 50% offer on the birthday anniversary to send customers an email,) Email Marketing hopes to promote a business over time and promote the relationship with the customer. Increased and customer loyalty has increased.

E-mail marketing, instead of buying your email list in best practices, instead of buying an email list, using opt-out (using permitted e-mail marketing) to join your email list Instead of participating in your email list. Email should also be improved for mobile use because data is added to more than half the emails on mobile devices.

The Advantages of Email Marketing

Two major advantages of email marketing are cost and ease. E-mailing is a cheaper way to advertise your company and its products and/or services than many other types of marketing. It is extremely easy to set and track email marketing campaigns, it's a very useful way to make marketing a small business for small businesses.

Newsletters can be sent to the email list that you have provided the necessary information on your website, for example, providing the latest information about your company, upcoming events and/or special offers. With this, provide information provided on the website. Remember that your business is there and maybe it's time for another visit.

Email Marketing Is Still Relevant

According to a study conducted by Host Papa, at the age of one of the social use of email marketing for email marketing ads, Rost also rules:

94% of Internet users use e-mail while only 61% of the use of social media
75% of  online users say that email marketing is their preferred marketing method
The "opt-in" feature of the email allows volunteer marketing
Email Marketing Demo Graphics (Allows Targeting by Age, Income, etc.)
E-mail messages are very broad to format the possibilities of social media messages
Email offers more reporting and analysis capabilities, such as click-through rates, open rates, bounce rates, and conversions.
The biggest advantage of email on social media is that prospects and customers are more likely to see more than social media. Just posting does not mean that you want to see whatever you want. Your post may not appear in social goals as well in your goals. However, an email will be sealed in the inbox unless it is read (or may not be deleted).

Ideally, email marketing should be handled by social media. Provides additional ways to connect users to their brand to include social media such as "like" or "sharing" buttons on their marketing emails. Positive reviews from social media fans can be included in e-mails, and interact with it, social media posting can be used to promote the fan to subscribe to your email newsletter.

If you do the right way, email marketing can increase your earnings. (See the following tips.) There is a great way to see people and/or regain your website or blog, and more traffic is generally equivalent to higher revenue.

Email Marketing Tips

  • Create your own list. It has already been mentioned but the time to buy an email list is lost. To send you unorganized emails, most of you are locked to people who are hoping to change your customers and risk the spammer label.
  • Do not send ads to buy at all times. Use your emails to build relationships with customers by sharing your specialists and/or others with others, giving their tips and values that they can value. Share this information that allows you to / or know more about your company, so it's interesting.
  • Treat your list well. Remember that you are using email to communicate with people who trusted your email and name; They respect you. As soon as you get an opportunity to change your gospel to your customers and even your gospel for your brand, those who want to talk about your message and share your message and in any way I'm involved in being involved.
  • Stay on a schedule if you're doing a newsletter. By sending email to a regular day or day, your users know what and when you expect.
  • Also known as Email Marketing, Direct Email Marketing.
  • Follow the rules of the CAN-SPAM Act. Your name and address at the end of the unlimited subject line, membership method, and emails included in these rules.